Elska Cape Town turned out to be one of the easiest issues to make yet. By the time shooting was done, I had a completely full schedule of seventeen shoots and a long list of alternates hoping to take part should somebody cancel.
But the issue didn't start out too promising. After my first announcements that Elska would be coming to Cape Town, we got good response from guys wanting to take part, but for whatever reason, only from white guys. Cape Town is a super diverse city, but if the population is 20% white, the Elska representing it can't be 100% white. So I was just open about it and asked the guys for advice on how to reach a wider group. They came to the rescue.
Phijo S, who was the first guy shot in Cape Town, was probably the most helpful in spreading the word. He keenly recommended the project to several friends (I guess he's a popular guy), and then they told their friends, and it snowballed from there. This was one of the biggest signs to me that despite South Africa's continued racial tensions, people are coming together, at least in the queer community. If you read some of the stories in the mag, you'll see things aren't perfect, but there's definitely a lot of hope.
Check out Elska Cape Town: bit.ly/elskashop